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E-books
eBooks are an electronic version of a normal paperback
book. They can be downloaded from a web site and
viewed on a computer. The reader will also have
to print it out themselves, to read a hard copy
of it. The advantages for both the book seller and
the buyer is that there is no cost or waiting for
it to be shipped. Once the buyer has paid for it,
they can download it and start reading.
E-Book
Setup, Including Cover design & Interface
An e-book is a digital book that can include text,
images and even sound and video clips. The most
common formats are PDF portable document format
and compiled html ebooks. The html versions are
usually saved into executable files (EXE) that can
be installed onto your PC.
The benefits of ebooks is that they can be instantly
downloaded and provide large
quantities of information that can be viewed at
any time and even printed out and read offline.
Our service for this set-up option includes the
creation of an attractive cover design to generate
impact to your ebook, giving it a highly professional
look, together with the creation of a professional
user-friendly interface for easy navigation and
reading. You just send us a brief giving a basic
outline of what sort of interface design you would
like, or just leave it to our designers and we will
do the rest. The content should be in word or html
format consisting of a separate page for each page
in the book. We will then transform this into a
downloadable
e-book that your readers will
find pleasing to the eye, easy to navigate and
enjoyable to use.
E-business
Making the whole of an organisation or business
transparent online,
so that all interested parties can transact with
it; not just customers, but also suppliers, employees,
investors, government bodies, environmentalists,
etc.
E-commerce
The use of electronic methods (usually the Internet)
to carry out transactions, rather than paper and
mail. However, the term e-commerce is often used
with particular reference to the Internet.
EDI
(electronic data interchange)
A process by which companies can send structured
business documents to their suppliers and customers
using computers and telecommunication lines instead
of paper, fax machines and mail. EDI allows companies
to exchange documents from computer to computer
without human intervention, thereby removing the
need to re-key transaction data into internal systems
on both sides of the transaction. The process is
widely used in the automotive industry,
for instance.
EDI
documents
Standardised electronic business documents, such
as purchase
orders, invoices and advanced shipping notices that
can be sent
from computer to computer without human intervention.
Email
-- (Electronic Mail)
Messages, usually text, sent from one person to
another via computer. E-mail can also be sent automatically
to a large number of addresses.
Ezine
Ad Creation
Ezine advertising is regarded as one of the most
effective forms of paid online promotion. The closest
offline equivalent is classified ads in magazines
and newspapers. These have been a favourite for
direct marketers for years. The same type of ads
are now used online in ezines, and are proving equally
effective as their offline equivalent.
The most effective ezine adverts are the top sponsorship
position at the top of the ezine. We create a number
of ads, based on your brief, at various character
numbers so they can be used in various different
ezines, all of which have different size limitations.
Testing is one of the keys to success in ezine
advertising - therefore we give you various sizes
so they can test different ezines to find the most
effective ones.
Ezine Article Creation:
One of the best ways to gain maximum exposure for
your website is to submit articles to the editors
of ezines for publishing. These articles include
a resource box that is always published with the
article. So once the article has generated interest
and established credibility - readers can click
on the link and visit your client's website.
Our experienced writers can create the article based
on your brief to generate maximum response. It has
to be written in a certain way so it generates interest
in what the site is selling - but at the same time
must be highly informative and definitely can't
be a blatant sales pitch otherwise it won't get
published. Our talented writers have the skills
and experience to first get the articles published
and then generate a good response.
Ezine
Research & Ad Placement
Before your advert can be placed it is essential
to identify the best and most targeted ezines related
to your market. To this end we have access to many
online ezine databases and can conduct extensive
research to locate the most suitable ezines to place
your ad. Once we have drawn up a suitable list we
can put a report together for you, showing the recommended
publications, their readership, target audience
and advertising rates. You can then place the ads
yourself in your own time. Alternatively we can
charge you the advertising rates, plus a 15% commission,
and place the ads for you.
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